OUR STORY

Our Story

Craigie Knowe Vineyard is a family-owned estate on Tasmania’s East Coast, proudly operated by father and son, Glenn and Alex Travers.

As the oldest vineyard in the region, our story begins in 1979 when Hobart dentist and wine pioneer John Austwick first planted vines on this remarkable site. At a time when viticulture on the East Coast was still unproven, his vision and conviction quietly shaped what would become one of Tasmania’s most distinctive cool-climate wine regions.

John’s early plantings reflected his passion for Bordeaux varieties — Cabernet Sauvignon, Cabernet Franc, Merlot, and Petit Verdot — later joined by Pinot Noir and Riesling. Wines were crafted onsite in what is now our Cellar Door, establishing a reputation for elegance, character, and cool-climate precision. Archival footage of John Austwick & Julian Alcorso on the 7:30 Report remains a lasting reminder of those formative years.

Our own journey to Craigie Knowe began in 2013 during a short stay along Tasmania’s East Coast. What started as an unassuming visit — a few cellar doors and a drive through Cranbrook — became a moment of clarity. A passing conversation about “someday owning a vineyard” quietly evolved into a life-changing decision.

We often reflect on that time with both humour and gratitude. What we once imagined as semi-retirement has become a full and deeply committed way of life — defined by craft, place, and purpose.

Arriving at Craigie Knowe, we were conscious of stepping into something already shaped by history. Like those before us, we carried vision and determination, but also humility — aware that earning a place within such a landscape requires time, patience, and respect.

It is a privilege to now act as custodians of this estate on the Freycinet Coast, continuing its story while preserving its integrity.

From the outset, our intention has been to honour the foundation established by John Austwick. With no background in viticulture, we immersed ourselves in the discipline of the vineyard — guided by experience, curiosity, and a commitment to continual refinement.

The estate is framed by heritage, with original buildings dating back to the 1840s, built by some of the region’s earliest settlers. Their legacy remains present, with neighbouring families still living on adjoining land generations later.

In December 2024, we introduced Flora’s, our on-site restaurant — a natural extension of the estate experience. What began as a new venture has quickly evolved, going from strength to strength and becoming an integral part of Craigie Knowe. Today, Flora’s offers seasonal, produce-led dining designed to reflect the vineyard, the wines, and the landscape that surrounds it. It has become a destination in its own right, welcoming guests for long lunches, celebrations, and unhurried East Coast hospitality.

We continue to cultivate the original varieties planted by John, and in 2017 expanded our holdings through the long-term lease of Glen Heriot Vineyard, located just two kilometres away. There, we grow Pinot Gris, Chardonnay, Pinot Noir, and Rosé, forming the foundation of our white label range.

Our philosophy is simple and uncompromising: exceptional fruit grown with precision, and winemaking guided by restraint. Under the direction of our Vineyard Manager Tristan Gebicki (AKA Whip) and stewardship, every detail in the vineyard is considered. It is this attention to nuance that defines the character of our wines.

We invite you to experience Craigie Knowe — a place shaped by history, elevated by craft, and grounded in the quiet beauty of Tasmania’s East Coast.

Warm regards,
Glenn & Alex


Open 7 days 11:00am – 4:00pm.  Cellar Door

OUR TEAM

We are very much a family run vineyard.  The two of us ( Glenn and Alex) work full time across all aspects of the vineyard and cellar door.